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At Skout PR we get a buzz from turning clients’ B2B products and services – oft unseen organisational ‘workhorses’ – into mainstream PR stories. Whatever the client’s leading widget, bespoke service or tailored solution is, scratch beneath the surface and there’s (usually) a consumer benefiting from it one way or another. While the bread and […]

Yesterday I took a few hours out of my day and paid a visit The Sharp Project on Oldham Road in Manchester. Sharp Electronics’ old Manchester base is being converted into an exciting “independent hub for the creative and digital industries, and entrepreneurs in the Manchester City region” with the support of New East Manchester […]

Hooray! The working world is waking up again. Soon cool Cornish camping and sweltering Spanish sand will be a distant memory. Now the rush is on to cram as much marketing activity as possible into the next three months before the distraction of Christmas festivities kicks in. We need to work fast to make noise […]

Today, so far, has been a day of prospecting… well, researching and adding to my target list of companies who could use some PR services. Following many visits to many different websites and their ‘media centres’, I conclude that there must be at least 101 uses for a press release, other than the one they […]

We simply don’t teach people practically enough about the need to visualise who you’re selling to and what they care about

Welcome to the launch of Skout PR’s website and blog. Skout PR is a Manchester, tech, B2B and digital PR services specialist. This blog contains opinions about technology, PR services, b2b industries, social media, the Manchster PR scene, Skout PR and its clients, social media trends and much more.