Why is integration so crucial to B2B marketing success?

Interview with Sue Westhead Among her many talents, Sue Westhead is a serial Skout client. We’ve been her B2B PR agency in three separate roles over the past 10 years. One of the reasons we love working with Sue is that, like us, she’s a great integrated thinker when it comes to B2B PR and marketing. That’s why we asked…
Juliet’s take on the World Cup
So it seems that football didn’t come home for England in 2018, but that’s not to say that we didn’t experience the best England team for generations! Harry Kane (the goodest of boys) captained a team that has produced exemplary team work and earned the respect of the nation. But business, like football, relies on excellent management, excellent communication and…
More awards recognition for Skout!
Another week, another awards nomination for us here at Skout! We’re delighted to announce that we have been shortlisted for three PRCA DARE Awards and two Prolific North Awards. This follows our recent hat trick of shortlists for the PR Moment Awards earlier this year. For both the PRCA DARE and Prolific North Awards we’ve been shortlisted for work we…